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Thunderbolts* Nears $280M Box Office Amid New Avengers Marketing

Authore: ClaireUpdate:May 18,2025

Thunderbolts* has demonstrated a robust performance at the box office during its second weekend, now accumulating a global total of $272.2 million. The action-packed film, led by Florence Pugh, secured an additional $33.1 million in domestic earnings and $34 million from international markets, maintaining its position at the top of the box office charts for another week. This represents a mere -44% drop from its opening weekend, showcasing a stronger hold compared to other MCU films such as Guardians of the Galaxy Vol. 2 (-52%), Captain America: Brave New World (-54%), and Ant-Man and the Wasp: Quantumania (-54%). To date, Thunderbolts* has earned an estimated $128.5 million domestically and $143.7 million internationally.

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Last week, Marvel intensified its marketing efforts for Thunderbolts*, even going so far as to rename the movie to New Avengers. The studio cleverly brought the on-screen rivalry between Sam Wilson's Avengers and this new superhero team into the real world, aiming to sustain interest as they approach the pivotal launch of Phase 6 with The Fantastic Four: First Steps in July. According to Variety, Disney invested $180 million in production and an additional $100 million in marketing for Thunderbolts*, underscoring the film's need for sustained global success to achieve profitability.

Disney CEO Bob Iger recently praised Thunderbolts*, highlighting it as "the first and best example" of Marvel's new focus on quality over quantity. Thunderbolts* debuted with a solid, if not spectacular, $76 million opening domestically, surpassing Eternals ($71 million) and Ant-Man and the Wasp ($75 million), yet falling short of most other MCU films' opening performances. However, the film has resonated well with both audiences and critics. IGN's review of Thunderbolts* awarded it a 7/10, commending its depth in exploring the darker aspects of its characters while also noting its lighter moments.

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Disney is optimistic that positive word-of-mouth will bolster Thunderbolts*' theatrical run, especially in contrast to the sharp decline experienced by Captain America: Brave New World. Despite some recent challenges, Marvel has enjoyed successes with films like Deadpool & Wolverine, which grossed over a billion dollars. Looking ahead, the Marvel Cinematic Universe has an exciting lineup, including Avengers: Doomsday set for May 1, 2026, Spider-Man: Brand New Day on July 31, 2026, and Avengers: Secret Wars slated for May 7, 2027.

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Meanwhile, Sinners has reached $283.3 million globally, and A Minecraft Movie continues to impress, amassing $909.6 million after six weekends.